Sales and marketing are a world of persuasion and personal charm. Charismatic people who can be dominant but still kind and pleasant usually excel in it. Therefore, a resume of a marketing person, whether a junior or one aiming for a managerial position, is essential to reflect "color" and a unique character. Find a place to convey some of the passion you have for sales. This can be incorporated into the wording of your work experience or as a line introduction to your resume.
What do you write in a sales resume?
It is, of course, important to mention any formal training you have undergone. Professional training is a significant advantage for a salesperson, especially for a good sales manager. Relevant training can range from courses in marketing and branding to degrees in economics, business administration, and the like. Focus on this type of training over training in other fields because details about this education will present you as a more professional marketing person. Note that they will appear in a prominent place on the resume.
Sales experience is essential, and it is important to present as much experience as possible from different sales branches. Don't be afraid to also include experience as junior sales agents. Even within these positions, you faced complex sales challenges. Another experience that can be relevant shows good human relations, service work, or teamwork.
What skills are written in resumes for sales and marketing?
Another helpful skill is knowledge of additional languages, primarily if you work for an international company. In general, in resumes intended for marketing and sales, in contrast to resumes for other fields, it is worth noting additional skills and dominant character traits because, as you already know, as gifted marketing professionals, you are marketing yourself. And to market yourself in the best way, you need to have an image of convincing, professional marketing people, knowledgeable about the material, and, of course, experienced.
SEO and SEM digital marketing resume
It is essential to note the difference in a resume for digital marketing, SEO, or SEM. In this case, it is crucial to consider the knowledge of digital marketing, familiarity with search engines, or experience in social media advertising. In a resume for this position, it is less significant to indicate work as a sales agent in the field, and more experience in online marketing, even if on a more amateurish scale, say management of an Instagram or Facebook page with many followers.